Many independent artists mix up these three roles, then hire the wrong one first. Each job is different, and the right order depends on where your career is today. What a publicist does A publicist gets you press, interviews, and media attention. That work pays off...
There’s something about live Latin music that changes the energy in a room. Instantly. If you’re planning a corporate event and you want people actually talking about it the next day, this is the move. If you’re specifically looking for Latin...
There are a lot of people who will take your call and say they can book anyone. That’s not the same as actually being able to deliver. Here’s what separates a real Latin music booking agency from the noise. The roster tells you everything Look at who they...
This is usually the first question — and nobody wants to give a straight answer. We will. The honest truth is that fees vary a lot, but there are real patterns based on who you’re booking, what they need to perform, and what kind of event you’re running....
A lot of artists say they need a manager before they need one. A lot of artists who do need one cannot say what that person is supposed to do. Here is the split. Manager, booking agent, consultant A manager looks at the whole career: what to say yes to, what to...
🎬 Music Licensing 101: Get Your Songs in TV, Film, and Video Games If you want to make real money from music—sync licensing is where it’s at. It’s one of the fastest-growing ways for artists to earn big checks without touring or chasing streams. So how do you get your...